INNOVATION

JEEBLY, a leading courier company based in Dubai, is on the brink of transforming the logistics and delivery landscape with the introduction of drone technology. As part of its mission to provide faster, more efficient, and sustainable delivery solutions, JEEBLY has begun to explore the use of drones for last-mile deliveries. This move aligns with the company’s commitment to innovation and its ongoing efforts to stay at the forefront of technological advancements in the courier industry. The adoption of drones promises to address some of the key challenges in traditional delivery systems, particularly in reaching remote areas and navigating congested urban spaces.
One of the most pressing issues in logistics, both locally and globally, has been the difficulty in delivering goods to remote or hard-to-reach areas. In regions with poor infrastructure or limited transportation options, goods often face delays, and residents are left underserved. JEEBLY aims to solve this issue by leveraging drones, which are capable of bypassing traditional road networks, and swiftly delivering packages to even the most isolated locations. Drones have the unique ability to navigate difficult terrains, whether it be mountainous regions, remote deserts, or densely built urban areas, ensuring that packages arrive quickly and safely. This makes the service not only reliable but also more accessible, as it provides people in remote areas with the same speed and efficiency that residents in more developed locations experience.

Dubai is rapidly becoming a global leader in adopting advanced technologies to revolutionize healthcare delivery. At the forefront of this innovation is the groundbreaking use of drone technology for medication delivery, a game-changing development that promises to redefine the accessibility, efficiency, and reliability of healthcare services in the region. Through pioneering initiatives by institutions like Fakeeh University Hospital, Dubai is positioning itself as a hub for cutting-edge medical logistics, ensuring that essential medications and supplies can reach patients swiftly, regardless of their location.
One of the key challenges in modern healthcare is ensuring timely delivery of medical supplies and medications, particularly in remote or underserved areas. Traditional delivery methods often face delays due to road traffic, adverse weather conditions, or inadequate infrastructure in rural regions. For patients who require life-saving medications, these delays can be critical. Drone technology offers a solution to these challenges by allowing for the rapid, direct transportation of medications from healthcare facilities to patients’ homes, bypassing conventional road networks. This ability to deliver medical supplies quickly and reliably, especially in emergencies, is invaluable for ensuring that patients receive the care they need without unnecessary delays.

His Excellency Mattar Mohammed Al Tayer, Director General Chairman of the Board of Executive Directors of the Roads and Transport Authority (RTA) attended part of the final tests of leading companies and academic institutions that had qualified for the second cycle of the Dubai World Challenge for Self-Driving Transport. This edition is devoted for Self-Driving Logistics including ground transport means, and drones. Tests were conducted at Dubai Silicon Oasis in the presence of Dr. Mohammed Al Zarooni, Vice Chairman and CEO of Dubai Silicon Oasis Authority (DSOA). Al Tayer attended a briefing by Ahmed Hashim Bahrozyan, CEO of Public Transport Agency cum Chairman of the Organizing Committee of the Dubai World Congress for Self-Driving Transport, and Khalid Al Awadhi, Director of Transportation Systems cum Chairman of the Challenge Team. The briefing shed light on tests conducted over six weeks at three key places namely university robots test track, university drones test area, and pioneers robots testing area. 
RTA charted out several scenarios that included tests in the presence of fixed and moving obstacles, and virtual ones. Participants were evaluated based on three key elements: the first: safety, which included reliability, visibility handling , interaction with pedestrians, and speed control. The second element was usability, which included speed, cargo safety and understandable behavior. The third element was: the level of maturity and included passing the scenario and operator interaction, path planning, detection and prediction.Five companies participated in the tests of the pioneering company’s category: Neolix from China, ARTI from Austria, iAuto from Taiwan, Yandex from Russia, and Kiwi Bot from the United States of America. In the local university’s category, participants were New York University Abu Dhabi, Khalifa University of Science and Technology, Rochester University of Technology in Dubai, American University of Sharjah, University of Sharjah and University of Dubai. Winners will be announced during the Dubai World Challenge for Self-Driving Transport at the end of October.
His Excellency Mattar Al Tayer, Director-General Chairman of the Board of Executive Directors of the Roads and Transport Authority expressed his pleasure at the great level of projects participating in the challenge and reaching an advanced stage in innovative technologies to provide self-driving logistics services. He stressed that the joint initiatives would open up broad horizons for the development of the logistics sector, through the use of autonomous ground transportation and drones.